About the role

We are seeking a digital leader to build and operationalize the foundation for omnichannel marketing and customer engagement at CG Oncology. This role sits within Enterprise Analytics & Operations and will serve as the bridge between data, marketing, and IT to enable integrated, data-driven engagement across all customer touchpoints. The Director, Omnichannel Execution & Enablement (DOEE) will be responsible for establishing the systems, workflows, and cross-functional processes required to deliver compliant, scalable, and insight-led engagement for both HCP and patient audiences. The ideal candidate brings blends hands-on technical execution experience with sufficient marketing fluency to partner effectively with marketing colleagues, helping to translate strategy into executable omnichannel plans. This is a build-and-do role for someone who thrives in ambiguity, enjoys creating new capability, and can roll up their sleeves to get programs live while also shaping the long-term operating model.

What Success Looks Like

• A fully operational omnichannel execution engine that connects brand content, CRM, and data.
• Campaigns launched and optimized through an integrated, compliant workflow.
• Marketing and Sales teams able to deliver personalized, insight-driven engagement at scale.
• A foundation in place for the next phase of marketing capability building.

Location: Remote

Essential Functions

• Omnichannel Capability Building
• • Lead the design, implementation, and optimization of CG Oncology’s omnichannel execution model, including Martech ecosystem, workflow design, and governance.
  • Partner with IT and analytics to enable data integration across CRM, marketing automation, content management, and performance reporting systems.
  • Establish repeatable processes for campaign planning, MLR submission, and multichannel content deployment
• Cross-Functional Enablement
• • Serve as the primary connector between EA&O, Marketing, and Sales to ensure data-driven coordination of customer touchpoints.
  • Translate brand objectives into actionable engagement frameworks (journeys, triggers, segmentation, next-best-action).
  • Provide marketing partners with clear visibility into available tools, capabilities, and performance insights to guide channel choices.
• Execution & Optimization
• • Oversee execution of omnichannel campaigns across digital and non-digital channels (email, portals, social, paid media, events, etc.).
  • Build measurement frameworks and dashboards to track KPIs and channel effectiveness; recommend adjustments through a test-and-learn approach.
  • Ensure compliance and privacy standards are embedded in all workflows.
• Leadership & Change Management
• • Partner with EA&O leadership to define the operating model, governance, and resourcing plan for omnichannel execution.
  • Educate internal stakeholders on modern marketing capabilities and data-driven engagement approaches.
  • Manage relationships with agency and platform partners supporting digital enablement.

Qualifications

• Bachelor’s degree required; advanced degree preferred
• 8+ years of progressive experience in digital marketing, omnichannel operations, or marketing technology, in pharma/biotech.
• Demonstrated ability to build or scale omnichannel infrastructure (CRM, automation, modular content, analytics).
• Strong understanding of marketing operations and MLR processes in a regulated environment.
• Proven track record of executing multichannel campaigns and optimizing performance through analytics.
• Excellent communication and stakeholder management skills across matrixed teams.

Please note that CG Oncology does not accept unsolicited information and/or resumes from search firms or agencies for our job postings. Any resumes or client information submitted to our careers page or any employee of CG Oncology by any search firm or agency without an applicable contract in place will become the property of CG Oncology and no fee(s) will be paid.

Total Rewards

CG Oncology offers very competitive and comprehensive Total Rewards, helping to support and reward our global team of high-performing employees focused on developing bladder-saving therapeutics for patients afflicted with bladder cancer.

• HIGHLY COMPETITIVE SALARIES   
• ANNUAL PERFORMANCE/MERIT REVIEWS
• ANNUAL PERFORMANCE BONUSES
• EQUITY
• SPECIAL RECOGNITION

Well-Being Benefits

In addition to our Total Rewards, CG Oncology offers a variety of Well-Being Benefits to meet the majority of the needs of our unique and growing workforce.  These benefits are designed to support our team to achieve a healthy balance between work and their personal lives to remain refreshed, engaged, and creating an environment where each person can find a deeper meaning and purpose in their work.

Well-Being Benefits eligibility begins the 1st of the month after hire.  While a majority of these benefits are for our US-based workforce, we continue to assess comparable levels of benefits for our international team members that are aligned with country-specific regulations and their national programs offered.

• FULLY REMOTE WORK ENVIRONMENT
• REST AND RECHARGE BENEFITS - Unlimited Flexible Time Off
• HOLIDAYS –In 2025 we will observe 14 holidays
• RETIREMENT – 401K with 100% company Safe Harbor match up to 4% of base salary
• HEALTH (MEDICAL, DENTAL, VISION) – PPO & HDHP – Cigna/Principal
• HEALTH SPENDING ACCOUNTS - HSA (with Annual Company Contribution), FSA, FSA-DC
• ILLNESS & DISABILITY PROTECTION – Company Paid LTD Coverage + Voluntary Plans
• LIFE INSURANCE – Company Paid 1 x base salary + Voluntary Plans
• ADDITIONAL EXCLUSIVE BENEFITS – Voluntary Legal, Pet, Plus More

CG Oncology is an Equal Opportunity Employer:

All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.  At CG Oncology, we are building a community of intelligent and passionate team members that share our Vision, Mission and Values, and while the biotechnology space can feel limited in BIPOC, non-binary and even female representation, we endeavor to make hiring decisions that will continue to grow and support our team in the direction of maintaining cultural diversity and sustainability.