Position Summary
The Allergan Aesthetics International Communications team manages all internal and external communications outside the United States.

The Europe & Canada Area Communications Lead plays a mission-critical role in advancing regional communications excellence and upskilling the organization. This leader will develop and execute communications strategies across Europe & Canada, partnering with area and affiliate leadership teams to drive meaningful business impact.

Reporting Structure
This position reports directly to the Head of International Communications, with a dotted-line report to the Area Vice President. This role is crucial for advancing communication capabilities, building reputational strength, and developing expertise throughout the region.

Key Responsibilities

• Strategic Oversight:
  • Lead strategic planning and execution of area-wide communications initiatives, ensuring alignment with Allergan Aesthetics’ international vision and business objectives.
  • Act as a trusted advisor to regional leadership, providing recommendations that strengthen brand reputation, employee engagement, and commercial outcomes.
  • Collaborate cross-functionally with marketing, commercial, and corporate communications teams to ensure unified messaging.
• Executive Communications:
  • Provide dedicated communications support to region leadership, including preparing speeches, presentations, and key messages to enhance executive visibility and influence.
  • Develop and implement tailored engagement strategies to build strong relationships with stakeholders.
• Localization of International Marketing Commercial Operations (IMCO) Plans:
  • Translate global IMCO strategies into actionable, market-specific communications plans, ensuring cultural, regulatory, and business fit across the area.
  • Work closely with affiliates to maintain global-to-local alignment and adaptability.
• Consumer Activation & Conversion:
  • Develop and execute international communication strategies to engage consumers across traditional and digital platforms, delivering programs and tactics that drive awareness, consideration, and conversion.
  • Demonstrate expertise in reaching diverse audiences through both global and local channels, adapting messaging for Europe & Canada area affiliates.
  • Collaborate with cross-functional teams to deliver consistent, compliant messaging that aligns with organizational objectives.
  • Analyze and report on communication effectiveness, making data-driven recommendations to enhance consumer engagement.
• Affiliate Support and Capability Building:
  • Act as a communications resource for affiliates lacking dedicated communications teams, bridging expertise and capacity gaps.
  • Deliver training, toolkits, and best practices to empower affiliates.
  • Serve as liaison between affiliates and global teams, facilitating consistency and information flow.
  • Understand regulatory requirements and compliance in highly regulated industries, ensuring effective communication for both branded and unbranded markets.
• Crisis and Issues Management:
  • Coordinate area-wide response and communications during crisis or high-stakes issues in partnership with global and local teams.
• Performance Measurement and Reporting:
  • Establish KPIs for communications initiatives and report on campaign effectiveness, utilizing data-driven insights to refine strategies.
  • Monitor media coverage and regional communication metrics.
• Content Creation & Digital Mindset:
  • Craft internal communications materials and updates to keep employees informed of key developments.
  • Develop and localize content for social media, newsletters, websites, and press releases
  • Provide expert guidance to affiliate digital leads, ensuring strategic alignment and best-practice implementation across international channels and all relevant markets in Europe and Canada.