Summary of Job Description:

Specialist, Public Affairs is responsible for identifying opportunities and execution of internal and external TA (Therapeutic Area) public relations program aligned with global and local TA Brand Plan, under manager’s supervision.

He/She will contribute to protecting and enhancing company reputation as well as employee engagement through various TA communications and patient relations activities.

Closely working with internal and external key stakeholders, he/she will plan and implement communication activities that effectively describe and deliver the key messages around the TA and product through multi-communication channels.

He/She will build and maintain relationship with Patient Groups and closely work with them as a partner to improve the healthcare environment in respective TA.

Collaborating with Global and Area teams to ensure alignment in TA and/or product key communications activities, he/she will work with other functions as a member of TA brand team to drive cross-divisional and integrated communications.

Major Responsibilities:

• Execute effective communication strategy aligned with global and local TA Brand Plans in collaboration with the relevant brand team
• Build strong media relations and deliver key brand messages to targeted media to increase media exposures and raise reputation
• Increase internal and external stakeholder engagement through TA communications
• Work with patient groups and other external stakeholders to elevate disease awareness programs and patient support programs to raise the standard of care
• Advance PPI (patients-public-involvement) by involving patients, patient groups and other stakeholders externally and internally to ensure patients’ voices are heard and needs are addressed
• Contribute to achieving Business Unit/Brand Team goals as communications strategic partner
• Ensure all patient relations activities are conducted in accordance with compliance, law/codes and brand guidelines and other internal/industry rules.