• Provide brand support for the preparation and final signatory approval of promotional and non-promotional material and activities
• Attend Brand Team Meetings to ensure Review agenda/focuses are communicated and understood
• Support the continued implementation of a Code Compliant system for all promotional and non-promotional activities throughout AbbVie and the marketplace, ensuring the company is in line with the Association of British Pharmaceutical Industry (ABPI) standards, the MHRA blue guide for advertising and promotion and all applicable international Codes of Practice (EFPIA, IFPMA, and respective National Codes and National Regulatory Bodies) at all times.
• Provision of workable compliant solutions to support business development opportunities/product launches and contribute to the development of marketing campaigns

• Independent, timely, accurate review and approval of materials in accordance with the relevant Codes of Practice.
• Make appropriate evaluations when undertaking material reviews, taking into account the risk profile in decision making
• Provide Guidance on UK code requirements to overseas affiliates and UK Affiliate as and when required
• Actively participate in cross-functional Review Projects to build Review standard practices and solutions to meet business needs
• Adhere to the PMCPA Code of Practice for the Pharmaceutical Industry in all aspects of work
• Confidently present code cases to encourage team learning
• Subject Matter Expert for therapy area and seen as the expert by the Brand team

Key Stakeholders

• Medical Leads
• UK Office of Ethics and Compliance
• UK Legal
• Regulatory Affairs Advertising and Promotion
• Brand Managers, Brand Leads, Business Unit Managers