Talent will be hired at a level commensurate with experience.

This role is onsite Tuesday, Wednesday, Thursday in our Mettawa, IL office.

The Marketing Manager works in collaboration with the Associate Consumer Marketing Director and brand team(s) to develop and execute strategic and tactical marketing plans for SKYRIZI (Psoriatic Disease), to drive key consumer marketing business initiatives. This individual is responsible for managing cross-functional teams to develop and execute advertising and promotional tactics. This position requires the individual to foster positive working relationships to partner collaboratively with internal and external partners to execute plans.

Key Responsibilities Include:

• Lead development and manage execution of DTC tactics for SKYRIZI to drive brand awareness, disease awareness, acquisition, and conversion initiatives through a variety of channels, which may include: broadcast, CRM, direct marketing, in-office, print, website, with a strong emphasis on digital communications.
• Drive and participate in business and marketing plans and processes across Dermatology. Leverage core marketing capabilities in the creation and refinement of marketing plans.
• Understand and leverage trends in the marketplace impacting Consumer Marketing using data-driven strategic insights to apply on an ongoing basis to the marketing plan.
• Utilize various research methods (e.g., market surveys, focus groups, consumer interviews) to provide effective brand positioning, insights, and key points of differentiation into the marketplace.
• Direct and manage projects, including the execution of marketing plans, initiatives, and tasks.  Deliver high-quality work product in a timely fashion (meets deadlines). Ensure that regulatory and compliance guidelines are followed. 
• Evaluate the effectiveness of campaign strategies through campaign measurement and metrics development to ensure positive return on investment and achievement of brand objectives.
• Assist in the management of the scope, direction, and terms of the agency relationship and aid in oversight of all aspects of agency relations.
• Track and manage the Consumer Marketing Budget while collaborating with the team to utilize resources effectively and efficiently