We are seeking an experienced and strategic marketing leader to drive the overall marketing vision, positioning, and execution of our business. This is a senior leadership role for a broad marketing generalist rather than a specialist in a single discipline. 

The successful candidate will be responsible for developing and executing integrated marketing strategies across product marketing, go-to-market activities, customer communication, corporate messaging, digital channels, and web presence. The role requires a strong balance of strategic thinking and hands-on execution, working closely with scientific-, business development-, and executive leadership teams.

Please note that  extensive pharma, CDMO and ideally oligo experience is a must-have requirement for this role. 
 

Key Responsibilities
 

Go-to-Market Leadership 

• Define and lead go-to-market strategies for our product & service portfolio such as CRO, CDMO and overall oligo, and further business initiatives. 
• Partner with the Business Development team to ensure successful market penetration and development. 
• Develop value propositions, messaging frameworks, and competitive positioning. 
   

Marketing Strategy & Leadership 

• Develop and execute the company's overall marketing strategy aligned with business objectives. 
• Act as a strategic partner to senior leadership on market positioning, brand development, and growth opportunities. 
• Lead and coordinate marketing activities across multiple channels and stakeholder groups. 
• Establish marketing priorities, budgets, KPIs, and performance metrics. 
   

Portfolio Marketing 

• Communicate and translate complex scientific, technical, and business topics into compelling customer-focused messaging. 
• Conduct market, customer, and competitor analyses to identify opportunities and risks. 
   

Digital Marketing & Web Presence 

• Oversee the company's website strategy, content, and user experience. 
• Drive digital marketing initiatives, including SEO, content marketing, email campaigns, and social media. 
• Ensure that digital channels effectively support lead generation, customer engagement, and brand visibility. 
• Continuously optimize web performance. 
   

Cross-Functional Collaboration 

• Collaborate closely with Business Development and Program Management (CRO & CDMO) as well as Scientific- and Leadership teams. 
• Serve as a central marketing partner across the organization. 
• Manage external agencies, consultants, and marketing vendors as required.