Marketing Coordinator, Promotions

Role

The Promotions team is dedicated to bringing all consumer offers to life for the Allergan Aesthetics portfolio of products.

The marketing coordinator, promotions will be responsible for the development, management and execution of consumer promotions to attract, engage, and retain patients.

You will be both highly organized, strategic and detail oriented, producing large consumer promotions on-time. You’ll need to anticipate bottlenecks and balance the business needs versus technical constraints. You’ll be able to coordinate and communicate with agencies, internal stakeholders, brand leads, and tech partners. You can also roll up your sleeves, dig in and get the job done.

Responsibilities

Reporting to the Sr. Manager, Promotions, the focus of this position will be to ensure brand positioning and strategic imperatives are executed through promotions and to ensure all initiatives meet specific business needs in a timely manner. To ensure projects are optimized and achieving portfolio goals, the marketing coordinator will:

• Ensure Consumer Promotions runs smoothly by efficiently and effectively completing all necessary steps from approvals, through execution, and reporting.
• Partnering with Brand teams in creative development and review of promotion related assets.
• Collaborate with internal teams: Brand, CRM, Paid Media, MLRC, Product, Engineering, Sales Training, Commercial Directors, Customer Service, and Reps
• Manage and route Finance approval and allowance forms.
• Coordinate with Data & Analytics teams to properly target and set up reporting for proper measurement:

• Ensure MADI, Insights, & Tableau reporting are successfully in place for all campaigns

• Creation of promotions in the OfferBuilder system.
• Attend status meetings with internal and external agencies and cross-functional partners.
• Prepare and submit materials for medical, legal, regulatory and compliance reviews. Including annotating documents and creating anchor text for references.
• Work hand-in-hand with Project Managers to capture notes and determine next steps coming out of cross functional project status.
• Maintain promotion logs and folders for promotion management and tracking
• Prepare performance reports post promotion.
• Other duties as assigned.

Essential Skills, Experience, and Competencies

• Self-Starter who proactively seeks solutions to ensure positive outcomes and on-time deliverables.
• Strong organizations skills with the ability to multi-task various projects simultaneously.
• Excels administratively and is proficient in Microsoft Office, Google Apps, tracking and monitoring budgets, promotions, and deliverables.
• Keen marketing sense and thrives in an environment where project ownership is encouraged.
• Team player who can step in as needed on ad hoc requests and collaborate cross-functionally with various departments to include Brand, Education, Digital/Social, and Field Sales.
• Flexible and easily adapts to change.