Congress Planning, Execution, and Management:

• Own a portfolio of high value oncology congresses; thereby, leading the end-to-end (from initial brief through post-show analysis) congresses within the healthcare/life science vertical.
• Collaborate with the Assets/Brands/Functional Teams to develop congress strategy, identify, and clarify congress goals and objectives; thus, ensuring pre, peri, and post congress promotion, booth design, and onsite initiatives to support business goals and maximize return on engagement/return on investment.
• Develop and implement Standard Operating Procedures (SOP’s) for High Value Oncology Congresses.
• Conduct post-congress analysis and optimization: Close out all congresses with post-congress surveys, data analysis, and stakeholder reporting. Gather feedback and review budget recaps to inform future congress strategy and demonstrate business impact.
  •  Exercise strategic thinking to identify trends, recommend improvements, and shape the evolution of the congress program.
• Accountable and responsible for congress end-to-end collaborative (internal and external stakeholder) project management plan trackers to ensure beating and meeting key milestones.
• Manage project budgets and track and submit purchase orders as needed.
• Collaborate with internal and external stakeholders (Internal – AbbVie Business Services Group, Digital Lab, Office of Ethics and Compliance, Legal, Regulatory, etc.), External - (AbbVie Congress & Engagement Vendor Partners).
• Lead the branded/non-branded asset promotional approval process (Veeva) compliantly.
• Cross-functional collaboration: Work closely with creative, CRM, content, and social media teams to coordinate congress messaging, collateral production, and release dates. Serve as a liaison across business development, asset/brand/function leadership, and marketing, sharing best practices and ensuring alignment of messaging, content, and deliverables.

• Develop and implement SOPs for high value congress engagements.
• Develop and maintain project trackers for coordination of milestones.
• Lead the branded/non-branded asset promotional approval process and ensure firewall compliance.

Vendor Management:

• Design & build exhibits: Partner with AbbVie’s Congress Agency of Record (AOR) and exhibit vendors to create impactful booths. Oversee vendor coordination inclusive of audio visual, booth design/fabrication, graphics, hospitality, shipping, and show services. Bring firsthand booth-build experience from concept through installation and dismantle (I&D).

Lead and Participate in High Performing and Collaborative Teams:

• Promote open and transparent communication to encourage collaboration and feedback across all levels.
• Recognize and celebrate individual and team achievements to boost morale and motivation.
• Create an environment of trust, psychological safety, and respect where team members feel valued and empowered to contribute ideas.
• Hold team members accountable for deliverables while providing support and constructive feedback for improved performance.
• Foster diversity, inclusion, and equitable participation within project teams.
• Enable cross-functional collaboration, breaking down silos to leverage broader organizational strengths.
• Model and reinforce a strong work ethic, positive attitude, and adaptability to change.

Key Stakeholders:

• Oncology Marketing and Sales Teams
• Oncology BU Operation Teams